Are you SURE your writing says what you mean?
This is an article written by a scientist (subject matter expert) who was told to make his writing as dense as humanly possible. How To Write Like A Scientist. Actually, this guy is a pretty good writer. This article is great.
Plain Language is a hot topic
According to the Institute of Medicine: "Health literacy is not only about education. A person who has finished high school and knows how to read may still not be able to navigate the health system." http://iom.edu/~/media/Files/Report%20Files/2004/Health-Literacy-A-Prescription-to-End-Confusion/healthliteracyfinal.pdf.
In fact, some studies show that patients who don't understand their disease are more likely to die from it. http://jama.ama-assn.org/content/305/16/1695
Here is a US Surgeon General talking about health literacy: http://www.healthliteracyoutloud.com/2011/05/31/health-literacy-out-loud-59-surgeon-general-richard-h-carmona-m-d-m-p-h-facs-talks-about-the-importance-of-health-literacy/
Some diseases require patients to make a difficult choice about treatments. Written materials in Plain Language can be very helpful: http://www.biomedcentral.com/1472-6947/5/16
Informed consent is a document that a patient signs before surgery or before starting a clinical trial. They should be written in Plain Language. http://www.sciencedaily.com/releases/2011/07/110715135325.htm
Swap the management-speak for plain English http://www.theglobeandmail.com/report-on-business/managing/business-education/swap-the-management-speak-for-plain-english/article2026574/
Employee benefits documents should be in Plain Language: http://ebn.benefitnews.com/news/plain-language-healthcare-insurance-literacy-2714880-1.html
Federal Government says no more gobbledygook job listings: http://www.washingtonpost.com/local/dc-politics/prospects-for-federal-job-announcements-plain-language-is-the-law/2011/07/20/gIQAcuwVQI_story.html
Do you play the alphabet soup game? http://spon.ca/acronyms-reduce-citizens-to-baffled-bystanders/2011/07/06/
Best ever example of biz speak: Firm counsel offers excellence in the delivery of conceptual roadmaps around the critical path to your strategic milestones. Its creative approach will provide a step change in your holistic vision and cause a paradigm shift in your value proposition. Yikes! See the article about AVOIDING biz speak here: http://www.firmcounsel.co.uk/?p=45
Even the Federal Government is discouraging the use of big words. The Plain Writing Act of 2010 calls for writing that is clear, concise, and well-organized.
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